About

Whimsical yet crisp.

Charming and easy.

Content creation, digital storytelling and community building for good.

 

Hi, I’m Caitlin.

A Content Marketing Director in Oakland, California.

I’m a storyteller by default. I get it from my grand-mama and her mama and her mama. I make good use of it. Through whip-smart content and high-quality video, I craft digital worlds where audiences want to be.

I weave yarns that make people feel good and connected.

I speak from a background in fine art, un-fine art, and an unshakeable joie de vivre. With a thoughtful, inclusive, and vibrant approach, I love working with bright and progressive teams to help brands do their best.

I’m not afraid to be heartfelt or honest. In fact, I insist on it. The average person is inundated with more than 20,000 marketing attempts throughout their day. I strategically drop meaning and positivity into that fast-paced river—for the good of audiences, brands, and all of us.

 
 
 
 
 
 
Caitlin is so great to work with! Communication, kindness, and empathy, which leads to work that resonates with your audience on a deeper level.
— Taylor Dunham, Product Designer, New York